Mars owns the rights to the letter M

No, not the planet and, technically, not all instances of the letter “m” but you wouldn’t know the latter from the disclaimer on the end of recent M&Ms radio adverts which states:

M&Ms and the letter “m” are trademarks of Mars Corporation

Of course, the are referring to the trademark the own on the very specific typeset letter that appears on their candies, but a literal reading of the advert suggests the letter m itself is a trademark of the Mars Corporation — which means I owe Mars royalties for 16 uses of their trademarked letter. Well, seventeen now. Not including the title of this piece or the name of this blog. Shit, that’s eighteen now! Sorry! I just can’t help myself (19)! I love trademark (20) infringement (21), I suppose, or it could be that I am (22) just a criminal (23) mastermind (25) that will, even subconsciously, infringe trademark (26) at all costs!

God, somebody (27) stop me (28) before I infringe again!

Twenty-eight infringements (29) in one post? DAMMIT! (31)

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